Indie authors pour their hearts and souls into crafting stories filled with magic, adventure, and unforgettable characters.
However, without the backing of a corporate publishing house, these talented writers often face an uphill battle when it comes to getting their books noticed.
That’s where you, the reader, can help.
By actively supporting indie authors, you can help them gain the recognition they deserve, ensuring they continue to create the stories you love.
Here’s a guide on how to be the champion these authors need.
1. Leave Positive Reviews on Amazon, Bookbub, and Goodreads
These reviews improve the visibility of their books, making it more likely that other readers will discover them.
If you enjoyed a book, take a few minutes to write a thoughtful review that highlights what you loved about the story and why others should give it a try.
2. Share Your Enthusiasm on Social Media
Harness the power of social media to spread the word about your favourite indie books.
Share your thoughts on platforms like Twitter, Facebook, and Instagram, using relevant hashtags to reach fellow fans of your genre.
Don’t forget to tag the author and the book’s title so that others can easily find it.
3. Create Engaging Content
If you have a blog or podcast, consider dedicating a post or episode to discussing your favourite indie authors.
By sharing your favourite titles and what makes them special, you can introduce new readers to these hidden gems.
4. Use Word of Mouth
Sometimes, the most effective form of promotion is simply telling others about the books you love.
Recommend your favourite indie titles to friends, family, and colleagues, and encourage them to spread the word as well.
5. Produce Fan Art and Cosplay
If you’re artistically inclined, consider creating fan art or cosplay inspired by your favourite indie books.
Sharing your creations on social media can help generate buzz for the title and showcase the author’s imaginative world-building.
Plus, it can be a good way to promote your own creations when an author shares your work with their audience.
6. Make Videos About Your Top Indie Reads
If you enjoy making videos, consider creating content centred around indie books.
Whether it’s a book review, a list of recommendations, or a discussion of themes, your video can help shine a light on deserving authors and their captivating stories.
7. Request Books at Your Local Library and Bookshops
Ask your local library and bookshops to order copies of your favourite indie titles.
If your library uses an ebook library such as Borrowbox or Overdrive, ask for your library to order books for that too.
By increasing the availability of these books, you’ll help introduce new readers to the world of your favourite authors.
8. Support Subscription Programs like Patreon or Substack
Many indie authors offer subscription programs like Patreon or Substack, where you can gain access to exclusive content and help fund their creative endeavours.
By supporting authors financially, you can enable them to focus more on writing and less on making ends meet.
9. Engage and Be a Leader in the Author’s Online Communities
Many authors have dedicated online communities where they interact with their readers and share updates on their work.
These communities often exist on platforms such as Facebook groups, Discord channels, Reddit, and more.
By actively participating in these spaces, you can not only stay informed about the author’s latest news, but also help create a vibrant, welcoming environment for other fans.
10. Follow the Author on Amazon and Bookbub
Amazon and Bookbub are two popular platforms where authors share their work and connect with readers.
By following your favourite author on these platforms, you can stay up-to-date on their latest releases and any promotions they may be running.
It also lets the platforms know that these are authors they should be promoting.
11. Sign Up for the Author’s Newsletter
Many authors maintain an email newsletter to keep their fans informed about their latest news, upcoming releases, and any events they might be attending.
By signing up for their newsletter, you’ll be among the first to know about these updates and can help spread the word to other fans.
Many authors also offer exclusive stories and content not available anywhere else.
12. Be Supportive and Encouraging
Above all, being supportive and enthusiastic about indie authors and their work is crucial.
Let them know how much you appreciate their stories and encourage them to keep writing.
Like their posts, share them, and leave comments.
Your passion for their work can be the driving force that motivates them to continue creating magical worlds for readers to explore.
By following any of these steps and actively championing indie authors, you can make a significant impact on their careers and help ensure that the fantastic stories they create continue to thrive.
So go ahead, be their champion, and share your love for indie authors with the world.
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